TicketNetwork Private Label
clients should always be mindful of their average order size. Do you know what yours is? If not, it's
something you'll want to pay attention to soon!
The average order size across
TN Private Label in September was about $309. If you're average is below
this, you might want to consider focusing on marketing other events, especially
with the rising cost of PPC. This will
help you earn higher service fees to make up for advertising costs.
One example of targeting higher
ticket prices can be playoff games. For example, baseball tickets during the
regular season tend to be on the lower side. Fortunately, the playoffs
are here, which means that the average ticket price for baseball games has
increased! Throughout the 2013 regular season, the average order size was
only $174, but during the playoffs, the average order size jumped to $651!
Competition for these keywords
can be tough, but taking the time to focus on the matchups and follow SEO and
PPC best practices can make you successful. TN Private Label
clients can check out our PPC and SEO Expert webinars on WebAdmin to
learn more about these best practices.
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